India

PIT Solutions Pvt Ltd

Thejaswani Technopark
Trivandrum, Kerala
India

SE
SEA/SEM Specialist
Full time Technopark

Experience : 3 – 7 Years

Minimum Qualification : Any

Role

We are looking for an experienced candidate who can work as a Search Engine Advertising/Marketing (SEA/SEM) Specialist for our company.
As a Search Engine Advertising/Marketing Specialist, you are responsible for managing day to day marketing campaigns.

  • You are also responsible for maintaining a strong online presence.
  • You will be planning, implementing, and executing SEO strategies as well.
  • You should be well versed in various trends and best practices in the Search Engine industry.
  • You should also be running and monitoring the campaign utilizing paid search marketing such as pay per click (PPC) campaigns.
  • You will be working in collaboration with Technical, Content team and Social Media team.
  • You should have a good knowledge and understanding of HTML, CSS, and JavaScript.
  • You should possess amazing attention to detail as well as the ability to analyze data in an efficient manner.
Responsibilities
  • Developing new and innovative SEM strategies for the organization to promote our development services and products.
  • Planning and implementing digital marketing campaigns on various platforms such as Google, LinkedIn and similar.
  • Managing the paid search marketing campaigns and other paid advertising campaigns.
  • Ensuring the organization’s goals and objectives are met.
  • Analyzing data and insights to improve ROI.
  • Performing detailed keyword research and customer trends.
  • Monitoring clicks, redirects, and bounce rates.
  • Suggesting improvement in the marketing campaign and make necessary changes if required.
  • Optimizing the landing pages along with the Web Development Team.
  • Preparing SEM reports monthly and presenting it.
  • Staying up to date with the new advertising trends and PPC strategies.
  • Thorough knowledge of analytical tools such as Google Analytics, Web Tends, or similar.
  • Strong work ethics is a must.
     
SE
SEA/SEM Specialist
Full timeTechnopark
Personal Details
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